During GreenTech in Amsterdam , a grouping of prominent form in the horticulture industry will introduce the manifesto title " The First Sustainable genesis : A Plea for a New Sustainability Narrative . "

The collective aim to practice this manifesto to spark a wider word about what sustainability can achieve when drive by applied science , progression , and courage . " We are the first generation that can enable both people and the major planet to flourish , " says Margriet Looije , one of the initiator .

Why this manifesto?The prevailing sustainability story often emphasizes small - scale approach , chasteness , and living in concord with nature . However , the mathematical group ask , what if prosperity and sustainability can be combine ? They suggest that applied science could enable us to abundantly fee 10 billion people on a small orbit , release up space for nature . They envision a future where invention contribute to large wealth , while also leave a cleaner and more beautiful planet for succeeding generations . The mathematical group contend that it is fourth dimension for a new , complementary narrative — one that encourages innovation , trust in applied science , and empowers hoi polloi to take responsibility .

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GreenTech 2025 as a stageThe decision to establish the manifesto at GreenTech 2025 is intentional . This outside trade fair for horticultural engineering science serves as a hub where innovations meet and the time to come of food for thought production is both shaped and discussed . The manifesto will be presented to an interview of visionary , policymakers , and entrepreneurs eager to collaboratively advance sustainable USDA . The intro is scheduled for Wednesday , June 11 , from 3:50 PM to 4:30 PM on the Vision Stage .

About the group of initiatorsThe pronunciamento is spearheaded by a forward - remember group from the horticultural sphere . These members share a unified mission : to alter the perception of high-pitched - productivity agribusiness , demonstrating that engineering , efficiency , and sustainability can coexist and put up to meaningful progress for society .

The instigator are : Margriet Looije ( Looye Growers)Peter Hendriks ( Hoogendoorn Growth Management)Pascal Piepers ( Ridder Group)Charlotte Visser Langerak ( Viscon)Tom Zwinkels ( Bryte Group)Lotte van Rijn ( Certhon)John Overgaag ( Kwekerij Overgaag)Jelte van Kammen ( Harvest House)Marco van der Sar ( Aislinc)Hidde Boersma ( wePlanet )

For more information:[email   protected]www.eersteduurzamegeneratie.nl