Although International Women ’s Day was founded in the U.S. , it has grown in significance in many other countries worldwide – and Prime Group ’s operations in Quito continue to wreak a key role in hold open this annual tradition going potent .

With Ecuador serving as the chief source of flower for this March 8 holiday each year , the efforts of both PrimeAir and Prime Fresh Handling in Quito and Amsterdam are crucial to advancing the company ’s strategies at meet the demand of its customers .

The Ecuadorian flower mart supplies 72 countries around the world with floriculture products . But when it comes to Women ’s Day , Europe is the number one market .

to ensure the refreshed and well-timed delivery of novel - slew flowers by March 8 – the day people recognise the most important fair sex in their lives – the bloom period for handling and merchant marine in reality begins Feb. 16 .

harmonize to PrimeAir Regional Sales Director Jose Luis Suarez , in terms of logistics living , every twelvemonth is different – but this twelvemonth , there were several alone aspects at play .

“ It was a serious season for us , no dubiousness . First , there was noteworthy gain in air shipment capability , mean more military service than normal was available out of Quito . But to this we must add gene that were outside the restraint of the manufacture that also affected the market and output of flower . ”

Suarez was primarily referring to last capitulation ’s situation in Ecuador during which plantation were attacked by the contestant who barricade roadstead across the country in reply to government policies to cease diesel and gasoline subsidies . As a result , fuel prices too spiked across the country – as did temper – which in turn prevented the normal development of the market place .

“ The protests did negatively affect overall production , because it delayed the cut of the plant for the Valentine ’s Day period of time . But apparently this help to make production for Women ’s Day season more stable , ” he added .

Ultimately , PrimeAir was able to move 1.2 million kilos of bloom over the two week peak period , Feb. 16 to March 1 . “ Meeting this challenge take a lot of hard work , but for us , hard work is regular work – and it ’s what organise us to continually be attentive to ply the high degree of religious service and reliability that our customers require . ”

And so it goes working in a market as sensitive to outside pressures as the newly - cut flowers .

About Women ’s DayFor more than 100 class , International Women ’s Day has been lionize annually round the world on the 8th of March . A public holiday in many countries , it is a focal breaker point in the movement for women ’s right hand that started back in 1910 , when the day was first observed across America and Europe . subsequently , in 1946 , libber in Italy take the mimosa flush as a symbol of force , sensibility , and sensitivity for Women ’s Day .

Today , although the mimosa blossom maintains a exceptional import , it ’s not the only peak given . Other popular flowers to gift on International Women ’s Day are lily , alstroemeria , tulips , orchids , and roses .

In fact , heyday shops across Russia betray upwards of 150,000 rose on March 8 . And while pinkish , scandalmongering , and white clove pink are also hugely popular , light pink flowers are highly preferable in the U.K.

Elsewhere in Europe , such as in Romania , vendee require red and bloodless bloom , and Greek purchasers mostly buy livid flowers . Pastel color are most preferred in the Western European countries while those in the Eastern European countries buy mostly vivid colour - flowers .

For data about PrimeAir , Prime Fresh Handling , and the entire family of Prime Group companionship , visitwww.primegroup.aero .

Regional Sales Director Jose Luis Suarez may be reached in Quito via e-mail at[email   protect ] , via cellular phone at ( 593 - 9 ) 9 555 - 3195 , or at ( 593 - 2 ) 281 - 8055 , ext . 1006 .